Green Life.
Connecting a home-care website, local search and paid acquisition around the moment someone needs help.
Explore the thinkingWebsite development, SEO and digital marketing
Health & home care
WordPress · Local SEO · Google Ads
The real Green Life homepage, captured in October 2026, with a home-care service focus and visible paths to explore care options.
A service decision starts with clarity.
Someone looking for home care needs to understand the service, where it is available and how to take the next step. The website also has to support people arriving with different needs and different levels of urgency. My work covered the experience on the page and the search and advertising paths that bring people to it.
Treat the website as part of the acquisition journey.
I worked across the WordPress website, landing-page optimization, Google Ads, conversion tracking and local discoverability. This connected the visible website work to the practical questions behind it: what is the person searching for, which service answers that need and what should happen after the visit?
Different decisions.
One connected approach.
Make the service visible before adding complexity.
The captured homepage gives home care after an accident a clear place in the experience, with direct access to other care services. It provides a concrete example of using service-led content to help visitors orient themselves.
Connect discovery with the destination.
Local SEO, Google Ads and landing-page work belong to the same journey. My scope brought those disciplines together so that acquisition work could be considered alongside the information and action available on the website.
Include measurement in the work.
Conversion tracking was part of the engagement. It gives the website and campaign work a basis for review beyond appearance alone, without substituting page traffic for a meaningful business enquiry.
- WordPress website work
- Service and landing-page optimization
- Local search support
- Google Ads work
- Conversion tracking
A connected service presence.
The engagement connected website development, search visibility and paid acquisition for a real home-care business. It demonstrates the range of work I can carry from the service and audience question into the website, campaign and measurement tasks that support it.
Visit the website
Strategy. Technology.
A connected way of working.
I’m Farshad Ghobadvand. Let’s talk about the next problem worth solving.